Proponents of Ukraine's current military strategy argue that targeting facilities like Wildberries is a necessary and legitimate response to Russia's ongoing invasion. By striking these large-scale logistics hubs, Kyiv aims to disrupt the supply chains that facilitate the movement of military equipment and drone components used by Russian forces. Supporters emphasize that these facilities are not merely civilian retail centers but are integrated into the broader Russian war effort, making them valid strategic targets in a conflict where the aggressor has consistently targeted Ukrainian infrastructure.
Furthermore, officials in Kyiv maintain that these long-range strikes are essential for bringing the reality of the war to the Russian public and the Kremlin's inner circle. By damaging the economic infrastructure that supports the Russian state, Ukraine seeks to impose a tangible cost on the invasion. Supporters argue that without such pressure, the Russian military would continue its aerial bombardment of Ukrainian cities with impunity. This approach is viewed as a critical component of Ukraine's defense, intended to degrade the enemy's logistical capacity and force a reassessment of the costs associated with the war.
Ultimately, the focus remains on the necessity of deterrence. Supporters point out that Russia has launched thousands of drones and missiles at Ukrainian towns, causing widespread destruction and loss of life. In this context, the strategic use of drones against Russian logistical nodes is seen as a proportionate measure to weaken the adversary's ability to sustain its offensive operations. The goal is to limit the resources available to the Russian military, thereby protecting Ukrainian civilians from further attacks.